Royal Challengers Bengaluru, Rajasthan Royals Sales Push IPL Cricket’s Business Value to $20.6 Billion, Houlihan Lokey Study Finds
2 sources·Updated July 29, 2026
Covered by 2 sources
- Guardian Business·3h agoIPL’s value soars past $20bn to rival NFL as one of world sport’s biggest brands
Two big franchise deals power 10.3% increase IPL second only to NFL in per-match brand value The Indian Premier League’s value has surged to an estimated $20.6bn (£15.5bn), boosted by ownership deals involving two of its biggest franchises, according to a report by the…
Read at Guardian Business → - Variety·6h agoRoyal Challengers Bengaluru, Rajasthan Royals Sales Push IPL Cricket’s Business Value to $20.6 Billion, Houlihan Lokey Study Finds
The Indian Premier League cricket tournament’s business value has climbed to $20.6 billion, up 11.4% year over year, according to Houlihan Lokey’s 2026 IPL Valuation Study released Wednesday, as record-setting sales of Royal Challengers Bengaluru and Rajasthan Royals reset…
Read at Variety →
